Life insurance

Build rapport and earn customer trust in the critical last mile of digital communications

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Why life insurance & annuities firms choose Hearsay

Only one in five customers believe insurers are honest and transparent; since the pandemic, one in three insurance customers are more likely to shop around. Today, trust is earned and maintained in the critical last mile, via 1:1 relationships built over modern social, websites, and SMS channels.

Hearsay empowers insurance advisors and agents to efficiently and compliantly engage with clients across social networks, text messaging, voice and websites, to build stronger relationships that grow business over time.

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Key advantages


“Hearsay has brought to the fore a very important capability: the opportunity to supervise the performance and behaviors of our associates. It’s the only solution that provides a unified experience across all channels, fully compliant and integrated with CRM. Our advisors love it.”

Mark Madgett
Chief Distribution Officer, New York Life
“We needed a technology partner that delivers both industry best practices and has a robust compliance component, and Hearsay was the clear choice.”
David Hurt
SVP of Marketing, Southern Farm Bureau Life Insurance Company